• Mallorca
• 9:00 – 9:45

Opening session

- Mr. José Marcial Rodríguez Díaz, Executive Councillor for Tourism, Council of Mallorca

Mallorca – The island of tomorrow

- Mr. Andy Stalman, CEO & Cofounder of TOTEM Branding , Presented by Ms. Susanna Sciacovelli

• Mallorca
• 9:45 – 10:45

Elements of successful action frameworks

Successful frameworks for action are key to advancing the sustainable transition. Leading stakeholders benefit from the certainty they provide, as well as from the pooled research, comprehensive guidance and robust networking they provide. As a result, frameworks for action play an important role in tourism, catalysing significant impacts that are essential to making the sector more sustainable and resilient.

- Dr. Bettina Menne, Senior Policy Adviser, WHO Regional Office for Europa

- Mr. Jorge Schoenenberger General Partner, Travel Tech 2 FCRE

- Msc. Miriam Cecilia Adame Alcaraz, Director of Tourism Intelligence and Sustainability

- Mr. Bertomeu Deya Canals, Vicepresident Comité de Turismo de ICOMOS Internacional

• Mallorca
• 10:45 – 11:45

Managing environmental insights

Sound data and environmental DNA are just two examples of lesser-known sources of environmental information that are not only becoming available but are also being recognised as valuable for the design and management of sustainable processes and products in destinations or businesses. This panel will focus on some of these sources and discuss their current and future implications for the tourism sector.

- Ms. Nicole Yeomans, Infrastructure and Travel Lead at NatureMetrics

- Mr. Leslie Vella, Deputy CEO/Chief Officer Strategic Development, Malta Tourism Authority

- Ms. Fiona McKenna, Atlantic Sustainable Tourism Observatory, Ireland

• Mallorca
• 11:45 – 12:45

The interplay of effective national and subnational cooperation advancing sustainability

Public policies are fundamental not only for the many public goods on which the tourism sector depends, but also for defining the roles and responsibilities that strongly influence the effectiveness and success of actions. This is particularly important when it comes to sustainability and accelerating the transition in this key sector of development and wellbeing for residence.

- Ms. Teresa Solis, Industry Expert. Hospitality and Tourism Development. Deloitte S-Latam - Mexico

- Mr. Arnar Már Ólafsson, Director General Icelandic Tourist Board

- Ms. Monika Klinger, Head of the International Tourism Affairs Department, Federal Ministry of Labour and Economy, Austria

- Ms. Inés Batle Ericsson, President, Cala Millor Hotel Association and Coordinator, LIFE AdaptCalaMillor Project

• Mallorca
• 12:45 – 13:45

Speaking about sustainability from the heart

What is the best way to speak about sustainability or shall we simply just let other speak about it? There is no ideal approach to this question but any practical insights. What better way than just letting those talk to us who are among those leading the transformation of their destinations.

- Mr. Miguel Sanz, General Director, Turespaña

- Ms. Susanna Sciacovelli, Tourism Director and Vice President, Mallorca Tourism Foundation

• Mallorca
• 13:45 – 14:00

Closing

- Ms. Rosario Sánchez Grau, Secretary of State for Tourism, Ministry of Industry and Tourism, Spain